The ABTA Travel Convention 2017

Charlotte Mulvanerty -

“The Azores, where’s that?” was our first reaction when we were first told where the 2017 Travel Convention was taking place. So we jumped on Google and were not disappointed with what we discovered. Beautiful scenery, stunning architecture and magnificent whales, there was just one question left, “when do we go?”.

We were honoured to be The Travel Convention’s chosen charity again, and knew we had to do something bigger and better than we’ve ever done before. With so many amazing applicants who so desperately needed our help, it was time to fundraise like we never have before.

Arriving on the Sunday, and then going home on the Thursday, we had so much to do with such little time, so we made sure we jam packed those few days with as much fun and fundraising as possible for all 500 travel industry colleagues joining us.

Starting on the Monday morning, we took 40 delegates for a cycle ride along the stunning coast line in Ponta Delgada, with pauses to take in the scenery, and to take a few selfies. Half way along was a beach bar ready and waiting for us to stop for a well-deserved break, with Sunvil buying everyone a drink. The group then split into two, with some taking the short route back, and the majority who enjoyed the first half so much they asked for more and were taken on a longer route. Thanks to the event sponsors, Avis & Budget Group, all cyclists were then treated to a delicious lunch by the coast.

There was no time for LifeLine to rest, as it was straight to the Santa Clara stadium for the FABTA LifeLine Cup. It was once again White Hart Associates vs Travel Trade Consultancy, battling against each other to win the coveted 2017 trophy. After a gripping 90 minutes, a few yellow cards and some very tired travel colleagues, White Hart Associates took home the trophy, with the score ending 1-0.

It didn’t stop there, throughout the lunches, business sessions and parties, LifeLine was everywhere. We had our donation envelopes on each seat at lunch, we were spoken about on stage at the business sessions, LifeLine’s Trudie stood up at the Travelport party to tell everyone what we had been up to before our Chairman Derek Jones conducted our auction, and we were even lucky enough to close the convention with a raffle.

Our aim was to be bigger and better than ever before, and it was by a mile. The whole trip was a complete success, we raised an incredible £17,000 and our message reached so many more people and organisations. A huge thank you to everyone who took part in our events and donated, your generosity is outstanding and is going to make a huge difference to your industry colleagues who need it the most.

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